Solution Marketing Best Practices – Presentation at ProductCamp Boston

ProductCamp Boston


Learn from Leaders Including Intuit, PowerAdvocate, HubSpot, Oracle, SAP, Microsoft, Amazon, Salesforce.com, Among Others

The first was so great that I came back and presented at the second ProductCamp Boston on November 7, 2009 — at the Microsoft New England Research & Development Center.  Thanks to Brooks and the ProductCamp team, the speakers, attendees, sponsors and Microsoft for another great event.

As a follow-up to the presentation, following the session abstract, presentation slides and case study details and additional links from the Solution Marketing Blog.

If you have any questions, please leave a comment below and I’ll be sure to respond.  Even if you were unable to attend the event, this session should be of interest.

QUICK LINKS

SESSION ABSTRACT

Today, customers want more than software products alone – they want comprehensive solutions that solve their business problems. During this presentation, we’ll look at how leading software companies are using solution marketing.  You’ll learn best practices and gain new ideas that you can use in your organization.  Companies included: Intuit, PowerAdvocate, HubSpot, IBM, Oracle, SAP, Microsoft, Comcast, Salesforce.com and Amazon.
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PRESENTATION SLIDES

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SOLUTION MARKETING CASE STUDIES

— SOLUTION Case Studies

— EDUCATION & ENGAGEMENT Case Studies

— VALUE Case Studies

— ACCESS Case Studies

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MORE ON THE SOLUTION MARKETING BLOG

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6 Comments

Filed under Case Studies, Presentations, ProductCamp, Resources (additional), SIVA - Elements of Solution Marketing, Solution Marketing

6 responses to “Solution Marketing Best Practices – Presentation at ProductCamp Boston

  1. Pingback: Introduction to Solution Marketing « THE Solution Marketing Blog

  2. Pingback: The Solution Marketing Blog: One Year Later « THE Solution Marketing Blog

  3. Pingback: Build a Winning Solution Marketing Strategy – ProductCamp Boston « THE Solution Marketing Blog

  4. Pingback: Invention or Innovation? « THE Solution Marketing Blog

  5. Pingback: ProductCamp Boston is Coming | THE Solution Marketing Blog

  6. Pingback: Join Me For Great Sessions at ProductCamp Boston! | THE Solution Marketing Blog

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