Tag Archives: Solution Marketing Framework

Beyond Products: Solution Marketing

By Steve Robins

February 16 Presentation to the BPMA

 

TBPMAhanks to everyone who attended Thursday’s presentation at the Boston Product Management Association, Beyond Products: Solution Marketing.  You helped to make it one of the best discussions I’ve ever led on solution marketing.

You can find the Beyond Products: Solution Marketing presentation slides as well as the Solution Marketing Framework, along with other solution marketing content on Slideshare.

          
I hope you’ll continue the discussion in a variety of ways:

  • Before you do anything else, make sure to join the Solution Marketing Pros group on LinkedIn where you can share your successes and get help with your challenges from other solution marketers.  The group includes folks from leading companies around the world including…

    Acronis, Adobe, ADP, Akamai, Amazon, Ariba, Aspen Technology, Autonomy (HP), Box, Cisco, CSC, Dell, Eloqua, EMC, Endeca, Epicor, FirstBest, Gartner, HCL, Hitachi, Honeywell, H-P, IBM, Informatica, Iron Mountain, KANA Software, Kronos, Level 3 Communications, Lionbridge, McAfee, Microsoft, Misys, Motorola, NetApp, Nortel, Nuance, Oracle, Orange, Pegasystems, Pitney Bowes, Progress Software, Red Hat, Salesforce.com, SAP, Sapient, Seagate Technology, Siemens, SONY, SunGard, Symantec, Tata, TELUS,  TIBCO, Time Warner Cable, Tripwire, Verizon, Vertex, Wipro

  • Follow my Twitter stream for the latest solution marketing news.
  • Check out additional articles on The Solution Marketing Blog – and be sure to comment!
  • Come back for next month’s solution pricing presentation by Jim Geisman
  • Contact me if you have additional questions, s.robins [at] SolutionMKT [dot] com

Special thanks to the great folks at BPMA for organizing this event.

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