Part of the Series: More Similar Than You’d Think: Hyundai, IBM, Chuck E. Cheese’s, and Amazon
Hyundai takes a broader view of customer needs – selling cars is about much more than the car itself. Continue reading
Monthly Archives: March 2009
LinkedIn Group for Solution Marketing
Join the conversation — check out the new LinkedIn Group, “Solution Marketing Pros,” for solution marketing practitioners… like you! The group is intended to help solution marketers share best practices, get advice etc. I hope you’ll join.
— Steve
ProductCamp Boston Was Great
ProductCamp Boston was a huge success. Listen to/download the presentation on solution marketing. Learn more about ProductCamp. Continue reading
THE Solution Marketing Blog 