Tag Archives: Solution as a Suffix

Solution-As-A-Suffix?

– By Steve Robins

The 5 Solution Requirements

Let’s face it, the word “solution” is often derided.  Why?  Because all too often, marketers and tech companies act as if adding the word “solution” to the end of an offering immediately transforms it into a solution.  And they’d be wrong.

So what makes a solution a solution? Continue reading

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Filed under Solutions, Value