Tag Archives: E2ati

Enterprise 2.0 Conference

Reflections from the Enterprise 2.0 Conference (E2Conf) in Boston

By: Steve Robins

Solutions 2.0? As a solution marketer, I’m always looking for trends that will affect our field. Web 2.0 and social media technologies have been broadly embraced outside the corporation.  Based on many of the same concepts, Enterprise 2.0 technologies — and solutions — are bound to have an effect on the enterprise and on all aspects of software marketing, including solution marketing.  The big question is how much?  That’s why I attended the Enterprise 2.0 Conference (E2Conf) last week in Boston.   Continue reading

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